Monday, July 16, 2012

In Age of Twitter, NBC Rewrites Olympic Playbook (Christopher S. Stewart/All Things Digital - Voices)

In NBC's Rockefeller Center headquarters, workers were hustling Friday to transform the "Saturday Night Live" sound stage into a command center for coverage of the 2012 Olympics Games.

In NBC?s Rockefeller Center headquarters, workers were hustling Friday to transform the ?Saturday Night Live? sound stage into a command center for coverage of the 2012 Olympics Games.

Much of this is familiar territory for America?s No. 3 network. NBC has broadcast nearly all the summer games to the U.S. audience since the Tokyo Olympics in 1964, making it one of the network?s crucial franchises. ...

Source: http://www.techinvestornews.com/Internet/Latest-Twitter-News/in-age-of-twitter-nbc-rewrites-olympic-playbook

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